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This aromatherapy brand uses a historical space to bolster its sensory sales experience

BOOKMARK ARTICLE
For aromatherapy brand ToSummer’s new flagship store in Beijing, FOG Architecture renovated a 280-year-old Siheyuan – a type of historical residence dating from the Qing dynasty. - InSpace Architecture Photography
The renovation sought to honour the building’s history while creating a space which reflects the brand’s own identity. - InSpace Architecture Photography
The architect opened up the space to create a legible brand experience by using internal glass walls, which still demarcate the former layout but without obstructing natural light and flow. - InSpace Architecture Photography

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Client
Project Management
Shen Qianshi
Lighting Design
Zhang Xu (LB Design)
Managing Contractor
Floor Area
500 sq-m

The Beijing flagship of Chinese aromatherapy brand ToSummer is set in an almost three-century-old building, adding a historical element to the retail experience.

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