Staging was a true translation of product in Hermès' Milan Design Week 2025 presentation
1 / 10
Brand
Hermès
Architect
Studio CMP
Lighting Design
L'Observatoire
Location
La Pelota, Milan, Italy
Photographer
Maxime Verret
At the 2025 edition of Milan Design Week, Hermès married cinematic presence, deep craft and colourful contrasts.
Key features
Create a free account to read the full article
Get 2 premium articles for free each month
Related Articles
MORE Shows
From four-hour wrap-ups to gentle robots, SS26 stretched the very definition of a fashion show
Are carpets the lipstick of fashion shows? Prada Menswear SS26 believes so
All the world's a stage when 4 fashion shows bring theatrics to scenography
Es Devlin's staging flipped viewer and viewed in Louis Vuitton's 2026 Cruise show
Openings: Nature meets tech in the latest exhibitions and outposts
How to remove fragrance from its commercial context, using smell as a creative material instead
Openings: Considered viewing for the discerning eye
How Korean cultural heritage finds its place in French fashion at an immersive Dior exhibition
Openings: See the latest from Supreme, Dior and more
