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Is the next big trend in fashion construction-site chic?

BOOKMARK ARTICLE
From façade eyesore to runway framework: scaffolding has become a go-to for fashion shows, with Prada’s Prada AW25 Menswear presentation the latest addition to the growing list. - Courtesy of Prada
Each floor platform had a unique, maze-like layout, offering a varied visual impression from every angle – a series of rooms scattered across the space. - Courtesy of Prada
The metal frame was enhanced with heavy-duty club lighting that shifted moods in red, green, blue and yellow, contrasting with the blue Art Deco-inspired carpet originally designed by Catherine Martin. - Courtesy of Prada

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From façade eyesore to runway framework: scaffolding has become a go-to for fashion shows, with Prada’s AW25 Menswear presentation the latest addition to the growing list.

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