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Will circularity pave way for new retail aesthetics? See this Bordeaux fashion space

BOOKMARK ARTICLE
Architecture firm Mahlerbe Paris designed the Bordeaux outpost of fashion brand Jules, to reflect the label’s commitment to sustainability. - Courtesy of Malherbe Paris
The designer created an essential, raw and refined space aimed at changing the perceived image of the textile industry and demonstrating to customers the brand’s commitment to circular fashion through minimized and intentional material consumption. - Courtesy of Malherbe Paris
Bricks made of recycled clothing form product displays and shelves. - Courtesy of Malherbe Paris

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Using minimal raw material and display elements made of recycled textiles, fashion brand Jules stuck to its sust

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