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Dropping alcohol sales? China's top brewer responds with an experiential hub

BOOKMARK ARTICLE
Tailored around shared experiences, Brewtown is an initiative of CR Snow, China’s largest brewing company. - Dirk Weiblen
Augmenting Aedas’ architectural design, Aim Architecture’s interiors help the venue emerge as a desirable commerical space, and more importantly, a community hub. - Dirk Weiblen
AIM’s designers explain that they gleaned ‘inspiration from the intricate craft of brewing, where raw materials undergo a process of transformation into something extraordinary.’ - Dirk Weiblen

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Interior Design
AIM Architecture
Architecture
Aedas
Client
CR Land, CR Beer
Contractor
Green City Construction Technology Group Co., Ltd.
Lighting Consultant
BPI
Detailed Construction Drawing Design
Xiamen Huameng Decoration Engineering Co., Ltd.
Floor Area
184,125 sq-m

Community and the craft of brewing are centre stage at Brewtown, an immersive new commercial space designed by Aedas and AIM Architecture in Shenzhen’s lively Bao’an District. 

Key features 

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