Phygital fashion shows are here to stay. Gucci's SS23 runway builds on the movement

1 / 8
Design, Production
Brand
Music Direction
Alessandro Michele, Giovanni Attili
Music Composition
Challenging the monocentric runway, Gucci’s SS23 set symbolized aspects of the decentralization of one’s personal universe and the relationship between originals and
Create a free account to read the full article
Get 2 premium articles for free each month
Related Articles
MORE Shows
Openings: Nature meets tech in the latest exhibitions and outposts

How to remove fragrance from its commercial context, using smell as a creative material instead

Openings: Considered viewing for the discerning eye

How Korean cultural heritage finds its place in French fashion at an immersive Dior exhibition

Openings: See the latest from Supreme, Dior and more

Insights from MDW by Liganova: ‘design is not just about aesthetics, but also the culture it reflects’

Michael Anastassiades for Flos: on allowing the user to participate creatively in your design

How live music is becoming a platform for climate activism

Bjarke Ingels on Milan Design Week: ‘It’s an opportunity to exchange ideas and compare notes’
