Karl Lagerfeld Store by Karl Lagerfeld/Plajer & Franz

For his first self-named boutique, iconic designer Karl Lagerfeld set up shop in the St Germain neighbourhood of Paris and decked the space in digital extras.
The 200 sq-m multi-floor shop
Create a free account to read the full article
Get 2 premium articles for free each month
Related Articles
MORE Retail
Shape, structure and sensory activation form this Seoul retailer's escapist environment

An in-store skate bowl breeds participation, not passive consumption, at Supreme Miami

AIM Architecture's Zara flagship in Nanjing connects to local heritage, going beyond retail aims

Narrative architecture forges emotion and immersion at Bosideng's Beijing flagship

Openings: See the latest from Supreme, Dior and more

A restrained design language allows the ceremony of coffee-drinking to take centre stage

Customer comfort is central at a Taiwanese café where lingering is encouraged

What retailers can do to cultivate conscious consumerism

How Glossier used a product launch to make perfume discovery experiential
