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Hermès' Milan showcase used reclaimed materials to celebrate artisanship

BOOKMARK ARTICLE
While returning to Brera venue La Pelota Jai Alai for Fuorisalone 2024, French luxury house Hermès adopted an entirely fresh vision for its scenography, envisioned by Hermès Maison co-creative directors Charlotte Macaux Perelman and Alexis Fabry. - Maxime Verret
Dedicated to the presentation of its new collections for the home, the exhibition welcomed visitors first into a dark open space with a meticulously patterned composition on the floor. - Maxime Verret
This material topography was divided into four quadrants, each assigned to brick, stone, slate, wood and compacted earth, respectively. - Maxime Verret

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Hermès took a material-forward approach to its Milan Design Week installation, crafting an interior topography articulating its artisan heritage.

Key features

While returning to Brera ve

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